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Frog & Toad Website Re-Design

Frog & Toad is a small Providence, RI based business selling gifts and products, ranging from stationary and kitchen goods to novelty gifts and art from local artists.

They’re a local favorite and a go-to store for Rhode Island themed gifts, as well as creating their own line of original products and artwork.

I worked with them to re-design their e-commerce landing page to better tell their story and increase their customer conversion rate.

Before

After

Landing Page Prototype